http://en.wikipedia.org/wiki/Creativity ©Wikimedia Foundation Inc. Last modified 23rd September 2008, last viewed 29th September 2008

http://hubpages.com/hub/UccelloTM-Process-as-a-tool-for-New-Product-Development ©2008 Hubpages Inc. Last viewed 29th September 2008. Ucello process as a tool for New Product Development.

Leonard D.; Swap W. (1999): When sparks Fly. Igniting Creativity in groups; Harvard Business School Press. Boston, Massachusetts

www.brainstorming.co.uk/tutorials/creativeenvironment.html ©1997-2006 Infinite Innovations Ltd. last viewed 17th July 2008. Web site about creative environment, how to create it in your company and tips for specific roles.
 
Further reading

Chris Bilton (2007). Management and creativity: from creative industries to creative management. Blackwell Publishing

Bill Capodagli, Lynn Jackson (2010). Innovate the Pixar Way: Business Lessons from the World’s Most Creative Corporate Playground. The MacGraw-Hill Companies

McLeod, Fiona (2002). Non-stop creativity and innovation: How to generate winning ideas and put them into practice. London, McGraw Hill.

Jan Kratzer, Roger Th. A. J. Leenders and Jo M. L. van Englen (2006) Team polarity and creative performance in innovation teams. Creativity and Innovation Management 15 (1).